NEWS
Apple Stores Will Celebrate Earth Day by Using Creativity to Imagine a Better World
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2019-04-19
Posted by 3uTools

Each Earth Day, Apple spotlights its commitment to environmental protection with a new Sustainability Report, recycling program updates, and events designed to heighten awareness of the fragile environment around us. Last year, special Earth Day Today at Apple sessions were held in San Francisco. This year, Apple is taking its educational initiatives to the next level with special activities in every store and a program of exclusive events in top flagship locations.


Apple has teamed up with artist and storyteller Oliver Jeffers to share an educational activity built around Apple’s Everyone Can Create curriculum for teachers. The sessions will encourage students to photograph the world around them and use iPad drawing apps to sketch the world the way they want to see it on top of their image. The mini sessions are outside the scheduled Today at Apple calendar but will be held at every store on Earth Day to promote making the planet a better place.


Apple Stores Will Celebrate Earth Day by Using Creativity to Imagine a Better World


Oliver Jeffers has created both picture books for children and fine art exhibited in museums around the world that “investigates the ways the human mind understands its world.” Participants completing Jeffers’ activity are encouraged to share their work using the hashtag #EveryoneCanCreate. Jeffers is also collaborating with Apple to create an animated version of his book Here We Are.


At top stores in San Francisco, Chicago, Brooklyn, Paris, Singapore, London, Dubai, and Milan, Apple will also host exclusive Today at Apple events with a focus on climate change awareness, sustainability, and a positive look toward the future. These sessions will be led by local artists and activists. 


Apple Union Square, San Francisco

April 20: Art Lab: An Homage to Earth Day with Kara Maria

April 22: Art Lab: Sketching for Change with 2020 or Bust

Apple Michigan Avenue, Chicago

April 22: Video Walk: Great Lakes with Philip Enquist & Rick Valicenti

April 27: Photo Walk: Lake Michigan Rituals with Lincoln Schatz

Apple Williamsburg, Brooklyn

April 22: Design Lab: Draw Sustainable Looks with Dominique Drakeford

Apple Champs-Élysées, Paris

April 15-24: Today at Apple – Les jours de la Terre (The days of the Earth)

Apple Orchard Road, Singapore

Today at Apple – Future of Our City

Apple Regent Street, London

April 16-26: Today at Apple – Sustainable Society

Apple Dubai Mall, Dubai

April 22: Design Lab: Upcycling Instruments with Howlin’ Rooster

Apple Piazza Liberty, Milan

April 24: Exclusive: Broken Nature with Petrillo and Nejrotti

April 28: Art Lab For Kids: Redesigning the future with The Ludosofici


Source: 9to5mac

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