NEWS

Austria Is Getting Its Very First Apple Store

02/10/2017

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Apple has confirmed previous rumors that it is set to open an Apple store in the Austrian capital of Vienna, by posting retail job listings in the city. Positions advertised include managers, creatives, geniuses and specialists.


This will be the first Apple store in Austria, with the closest physical stores previously being located in Germany, Italy, and Switzerland.


Austria Is Getting Its Very First Apple Store


The new Vienna Apple store is set to be located at the Kärntnerstrasse, one of downtown Vienna’s most profitable shopping streets, in a three-floor location previously occupied by clothing company Esprit.


In recent years, Apple has increasingly focused its expansion efforts on China, which has overtaken Europe as the company’s second biggest market. Austria isn’t alone in having been overlooked as a possible Apple store site up until this point, however: other EU countries including Poland, Portugal and Norway are all waiting for their first Apple Store.


Construction on the new store reportedly started back in November, suggesting that a grand opening could take place in the very near future.


Source: cultofmac

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