You don’t have to be a LINE user to appreciate the app’s latest collaborative headphone with Beats by Dre. Inspired by the beloved LINE FRIENDS character Brown, this beary rework of the Solo3 Wireless on-ear headphone is too cute to handle.

Compatible with both iOS and Android devices, the handy, foldable headphone features Class 1 Bluetooth and is even equipped with a 40-hour battery life. More than that, it even comes with a matching carrying case featuring the adorable face of Brown. Take a closer look at the gadget above.

Priced at $2,288 HKD (approximately $293 USD), you can expect to shop this limited-edition headphone at apple.com beginning August 3. The collaboration will also hit LINE FRIENDS retail stores worldwide on August 17.

Source: hypebea